When we were thinking about the subject celebrating the tenth anniversary of

the mascara Hypnose, many things came to our mind. But only one had the right

appeal and justification for us. How else to celebrate the 10-year-old

success of the mascara Hypnose than by a ritual in front of a mirror before

which women are becoming more beautiful? How else to celebrate the success of

the mascara Hypnose than by its reapplication?

The desk mirror Secret of Lancome, which we have created at this occasion,

follows the minimalistic and elegant design of the Lancome brand. However,

the design hides the solution to an everyday problem: "Where is my mascara?“

Women all over the world ask this question several times a day. We are

designers who are not only trying to please the human eye with their

products, but also to improve life and make it more comfortable. For this

reason we have installed a mascara holder behind the mirror which is now

always at hand and yet does not disturb the look into the mirror proper. This

also explains one of the reasons why we named the object "Secret of Lancome".

The holder has been shaped especially for the mascara Hypnose from Lancome

which supplements it by its unique design. The mirror is designated namely

for ladies 5 make-up during which a woman reveals the real secret of Lancome

cosmetics by using the mascara Hypnose. The secret of excellence.

Secret of Lancome is an adequate design object of the interior. The shape

stems from the human eye. It is its abstraction. The circle is a godlike

shape, perfection proper. The mirror silhouette also partially copies the

softness of the Hypnose mascara shape with which it forms an integral pair.

The black contour around the mirror reminds ladies 5 eye line which enhances

and amplifies it. Because the mirror can be turned around its axis and so is

a permanent living element of the interior. In addition, the black frame

prevents it from being damaged. The black colour results from the nature of

the mascara Hypnose and clearly distinguishes the object from its

surroundings as the human eye does by black eyelashes.

Client Lancome
Designed by Jan Plechac&Henry Wielgus
Photo by Martin Chum